How World Athletics is helping us to get fit and active at home
At Sayhello, we’re very proud to have worked with World Athletics to create a new identity for their new initiative – Athletics @home.
From workout tutorials and highlights to quizzes and activities for kids, Athletics @home is a programme of activities designed to entertain and inspire every generation.
The goal was to create a fun and engaging identity with the flexibility to work across a broad spectrum of content. Originally designed to change how people access and interact with the the world of athletics, it can now play a role in supporting people through the current period of home isolation.
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